The showground
The Showground is where big ideas come to life. Surrounded by beautiful woodland, open parkland and lakes, this versatile outdoor event space offers the perfect backdrop for unforgettable experiences — from high-energy festivals and large-scale product launches to corporate team building days, family fun events and outdoor exhibitions.
Designed for flexibility, The Showground gives organisers the freedom to think bigger. Its expansive open-air setting can accommodate everything from fairground rides, live entertainment and street food villages to wellness retreats, experiential activations and bespoke corporate events. Whether you are planning a large public gathering or an exclusive private function, the space becomes your canvas for creativity.
A Venue Built for Outdoor Events
The Showground combines the beauty of the outdoors with the practical infrastructure needed to deliver professional events with ease. Facilities include:
Every detail has been considered to help event organisers create seamless experiences in a truly unique setting.
- Extensive open grass showground space
- 3-phase electricity and power access
- Water supply connections
- Multiple toilet facilities across the site
- Scenic lakeside and woodland surroundings
- Easy access and ample parking
- Flexible layouts for events of all sizes
flexible structures & outdoor event spaces
To support all-weather events and fully bespoke layouts, we offer a wide range of temporary structures and event solutions, including:
- Clearspan Marquees
- Traditional Pole Marquees
- Inflatable Domes
- Toilet Blocks
- The Sky Bar
These adaptable spaces allow you to bring indoor comfort into the great outdoors while creating visually impressive event environments tailored to your audience
the skybar
A standout feature within The Showground, The Sky Bar adds a completely unique dimension to outdoor events. This eye-catching aviation-inspired structure features twin aeroplane staircases leading to a rooftop terrace with panoramic views across the grounds.
Perfect as a VIP area, networking space, bar experience or elevated viewing platform, The Sky Bar creates a real talking point and brings an unforgettable atmosphere to any event.
LET'S CREATE SOMETHING INCREDIBLE!
From festivals and product launches to team building events and outdoor celebrations, The Showground offers the space, flexibility and expertise to turn ideas into extraordinary experiences.
To discuss your next event, contact the team at The Heart of England Conference & Events Centre and let us help inspire your next outdoor event.